— News
Industry updates, member news, research and event recaps from across the stadium network.
This year’s Fan Experience Workshop was organised at Paris La Défense Arena. Over 55 members from 12 countries learned insights and shared…
Henri Boppe, an alumnus of the FBA Professional Master in Football Business, about his experience from The FBA stadium tour to London, supported by…
Read more on the Flexcard of VVV-Venlo, the Santiago Bernabéu Stadium redevelopment plan, the Juventus Fan Token, the European Week of Sport…
iXpole, a total solution for the full relational (CRM) and operational (ERP) management of sponsorship and VIP hospitality, has become an ESSMA…
Read more on the development plans for Huddersfield Town and KV Kortrijk, the winners of the 2018 ECA Awards, a hotel at…
ESSMA is proud to present its first Benchmark Report, focusing on Food and Beverages. The goal of this research is to discover…
Olakunle Adeyemi, a Candidate of the FBA Professional Master in Football Business, about his learnings from Part I of the Stadium Operations Course…
Read more on the sound mapping technology implemented at Allianz Arena, sleeve sponsorship opportunities in the Serie A, a new partnership for…
The turf printing technology of ESSMA Stadium Partner, AirPrint, has been used at the training site of Paris Saint-Germain. The PSG training…
Read more on AI technology at Manchester City, a virtual tour around Allianz Arena, DFL’s AR newspaper experience, eSports at AS Monaco…
Read more on a corner flag camera during the DFL-Supercup final, the launch of LaLiga North America, UEFA’s blockchain-based ticketing system, fan…
Read more on data gathering in the Dutch Eredivisie, the implementation of VAR, ‘Know the Game Plan’, CSR projects, virtual advertising and…