TOMRA Reuse develops technology-enabled reusable packaging systems that help stadiums, arenas and major events reduce single-use waste and transition towards more circular food and beverage operations.
Part of the global TOMRA Group, TOMRA Reuse combines reusable packaging, automated return infrastructure, digital deposits, tracking technology and operational systems to make reuse convenient for both visitors and venue operators.
Its event and venue solutions are designed for high-volume environments, enabling reusable cups and packaging to circulate efficiently while providing venues with greater visibility over return rates, packaging flows and overall system performance.
Our expertise
TOMRA Reuse helps stadiums and arenas replace traditional single-use food and beverage packaging with scalable, technology-enabled reuse systems.
Its approach covers the complete reuse journey, from distributing reusable cups and packaging at points of sale to convenient collection, digital deposit refunds, tracking, sanitisation and redistribution.
By combining automated return points with RFID and digital technology, venues can make returning reusable cups fast and intuitive for supporters while gaining valuable data on packaging circulation and return rates.
For ESSMA members, TOMRA Reuse brings the technology, infrastructure and circular economy expertise needed to reduce event-day waste while maintaining efficient F&B operations and a convenient fan experience.