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When Jürgen Muth, Managing Director of the Allianz Arena, took the stage at the ESSMA Summit, he presented a project that extends far beyond stadium operations. His focus was not the next matchday innovation, nor a new fan-facing technology. Instead, he outlined a pioneering infrastructure plan: transforming one of Europe’s most recognisable stadiums into a high-capacity charging hub for electric trucks and buses — a project designed to address one of Europe’s most urgent mobility challenges.
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